We help home builders turn systems into growth engines

You know builders are complex. Sales, ops, marketing, and data all have to work together. We build the systems that finally make that happen.

Who We Are

We are CRM strategists for home builders
We don’t do generic tech implementations. We design CRM and data systems that match how builders think and operate, so teams adopt fast and results show up in the numbers.

What drives us
• Clear data that leads to decisions
• Faster pipeline creation and conversion
• Predictable buyer journeys
• Teams that actually use their tools
 
See our builder CRM blueprint

Our Promise

Clarity in 3 things every builder cares about.

We don’t just launch your CRM. We make it usable.

Sales performance

See lead to contract conversion clearly. 

Marketing impact

Know what campaigns move buyers.

Operational alignment

CRM works for sales, ops, and leadership.

Our Philosophy

We don’t just build systems

We build clarity. That means:

  • No more guessing which leads are real

  • No more fractured reporting

  • No more tech that doesn’t talk to your business

We focus on outcomes you can measure, not dashboards you have to interpret.

Curious what this looks like for you?

Our team

  • Betcher-David

    Dave Betcher

    Founder & Principal Consultant, Betcher Consulting Group

  • unnamed (1)

    Alina Terry

    Director of Marketing & Operations, Betcher Consulting Group

Who We Work With

We partner with home builders who want real growth.

From regional builders to national portfolios, our clients share one goal:
Better systems. Better data. Better results.

We work with builders who:

    • Sell across multiple communities

    • Use HubSpot or plan to

    • Need cleaner pipeline visibility

    • Want adoption, not frustration

Stop guessing. Start growing.